INTRO
iShip
iShip, a feature-packed logistics platform with over 100+ functionalities, aimed to acquire new users who are ready to top up and actively use the service, particularly online business owners.
SOLUTIONS
Advanced Targeting Strategy
  • Utilized Custom Audiences from e-commerce databases.
  • Analyzed Conversion Paths of real customers.
  • Implemented Automated Rules for Bid Optimization.
SOLUTIONS
Conversion Rate Optimization (CRO)
  • Conducted A/B Testing to identify the highest-converting ad formats.
  • Adjusted Landing Pages based on User Behavior.
  • Optimized Campaign Budgets to maximize ROAS.
RESULTS
Campaign Results
  • 2,745+ new user registrations (across Meta & Google).
  • Conversion rate from Meta: 1.10% (1,361 registrations from 124,163 clicks).
  • Conversion rate from Google: 0.94% (1,384 conversions from 113,737 clicks).
  • First-Time Top-Up Rate: 92.46% (2,745 new users out of 2,969 top-ups).

CONTACT US

APPLEPINE DIGITAL IS READY TO JOIN YOUR TEAM
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